For B2B service companies and tech-enabled services
When deals stall, the forecast is corrected every month and your sales lead becomes the bottleneck, another sales training rarely helps. The cause usually sits in the system behind sales: process, ownership, CRM and handoffs. Wingmen Experts finds that cause and fixes it where it starts.
Free initial call with Björn Wesarg
Selected projects across Revenue Architecture, GTM Engineering, Process Architecture, Solution Architecture and business/technology architecture.
More customers, more employees, more tools and more handoffs increase complexity. What worked informally at a smaller scale eventually stops working reliably.
Typical symptoms:
The resultMore coordination, less control and revenue lost between teams and systems.
Wingmen finds the cause, prioritises it and brings process, ownership and systems back into a shape you can manage.
You don’t know for sure what will come in next quarter.
Planning, hiring and investment depend on a forecast you don’t trust.
Typical questions:
Goal
A forecast you can use for planning, hiring and investment decisions, and clarity on what to fix first.
Revenue ArchitectureThe team is busy, but results swing.
Typical problems:
Goal
A sales process everyone follows the same way, and a forecast you can hand to leadership without manual correction.
B2B Sales ConsultingEvery team and every tool works on its own. The process between them doesn’t.
Typical problems:
Goal
One continuous process from sale to delivery, with clear ownership, clean data and systems that reflect how the business really runs.
Process ImprovementAlready have a specific problem, or want to assess your situation directly?
Free initial call with Björn Wesarg
B2B Sales Consulting, Revenue Architecture & Revenue Operations
Wingmen builds the structure behind pipeline, forecasting and sales management.
Outcome:
Process Architecture & Handoffs
Wingmen connects functions into one end-to-end process.
Outcome:
Solution Architecture, Systems & Automation
Wingmen translates business processes into reliable technical structures.
Outcome:
Analyse first. Structure second. Implement third.
Wingmen does not start with a tool or a pre-built solution. The starting point is identifying where the relevant problems originate in the current revenue and operating system.
Processes, pipeline, ownership, data, systems and interfaces are reviewed.
The causes with the greatest impact on revenue, control, efficiency or speed are prioritised.
Wingmen defines the target state for processes, responsibilities, data and systems.
Depending on the findings, Wingmen supports Revenue Operations, Sales Execution, process design, Solution Architecture, integration and automation.
The roadmap stays with the client. There is no implementation lock-in.
In the Clarity Call, Björn Wesarg works with you to assess the current situation, business impact and the most sensible next step.
Free initial call with Björn Wesarg
A 90-minute outside view of your pipeline: how reliable it is today and which three levers make the biggest difference first. Compact, clearly bounded and with no commitment to a follow-on project.
If the causes sit deeper in the system, the Revenue System Diagnostic is the next step.
Wingmen works mainly with B2B service companies and tech-enabled services in the DACH region and across Europe, typically with 15 to 80 employees. The business works, sales and CRM are in place. But as the company grows, sales, delivery and systems no longer work together on their own.
Sales teams sell complex services. Delivery needs to understand exactly what was sold. Scope, information, time and margin are lost between the two when handoffs, ownership and systems do not work together cleanly.
This is where Wingmen comes in: aligning sales, processes and systems so that delivery knows what was sold, and sales sells what can be delivered.
Also a fit: established mid-sized companies and scale-ups with complex products, where sales, delivery and systems break down at the same points.
Very early-stage companies without an established sales process, pure lead generation, sales-skills training only, or the technical setup of a CRM whose design is already decided.
Understand the business. Structure the process. Build the system.
Wingmen Experts was founded by Björn Wesarg.
For more than 15 years, Björn has worked at the intersection of B2B sales, Revenue Operations, process design and technical systems architecture.
His background includes:
This allows Wingmen to look at commercial problems across the full operating context rather than treating them as isolated sales, process or IT issues.
Track Record
Consulting is only useful if it works in operational reality.
Wingmen combines B2B sales, process design and technical systems architecture.
Clarity Call
Already have a specific problem, or want to assess your situation directly?
In the Clarity Call, Björn Wesarg works with you to assess the current situation, business impact and the most sensible next step.
Free initial call with Björn Wesarg